China Kunshan Int’l Cultural Tourism Festival to open soon

The China Daily reports that the curtains will open on the 2013 China Kunshan International Cultural Tourism Festival, on April 26, in China’s foremost ‘water town’, Zhouzhuang, in Jiangsu province. This year’s festival has an "Ecological tourism, beautiful Kunshan" theme and will have some really innovative activities, as well as an ecological tourism summit and … Continue reading China Kunshan Int’l Cultural Tourism Festival to open soon

Moving Targets: a Culture24 report for Europeana Awareness

Moving Targets PDF Culture24’s recently completed Moving Targets report seeks to unpack the complex and ever changing user needs within the cultural tourism information landscape. In the development of services focusing on digital cultural content, as well as within cultural tourism more generally, there has often been a tendency to focus on supply driven ‘build … Continue reading Moving Targets: a Culture24 report for Europeana Awareness

A Guardian article shows new cultural tourists needs

Museums connecting cultural tourists: more substance over style, please http://www.guardian.co.uk/culture-professionals-network/culture-professionals-blog/2013/apr/02/museums-cultural-tourists-digital-content Museums should engage tourists with content rather than brand, says Sejul Malde, for the sake of themselves – and the sector [...] Can marketing approaches maximise the value that smaller museums, sometimes without a strong brand or landmark building, bring to and derive from tourism? … Continue reading A Guardian article shows new cultural tourists needs